5 Albert Jobs is Apple's success criteria: an alliance with the enemies

1. Alliance with rival
Can you imagine Pepsi and Coca-Cola became one, and seek common development? Or is Verizon Wireless and AT & T suck blood for the Union? android 2.2 tablet The alliance between powerful enemies within the industry will always make people feel weird, however, in 1997, Apple has done. Apple and Microsoft announced a partner, indeed, so many people baffled.

In the successive 12 years of financial losses, Steve Jobs need to be addressed the urgent needs of funds. So he found a Microsoft Chairman Bill Gates (Bill Gates), to Apple after the company invested $ 150 million.slate tablet pc Jobs said that in his view, between Microsoft and Apple comes to an end the era of fierce competition, the most critical issue is how to ensure stable operation of Apple, its return to glory.

(2) to make products with featuresJobs familiar aesthetic way, he realized that Apple's products obsolete. So, in 1998, he was at the meeting pointed out: "You know what the company's product has the problem? In essence, our products do not have any sex characteristics, it is not enough to attract consumers."android tablets uk Today, Apple's technology to design the best product, whether it is colorful iMac, or trendy iPads, all reflect a deep understanding of Jobs to the United States.3 to change the direction of the initial operationAt first, Apple's core business is the manufacture of computers, but Steve Jobs knows that in order to be truly successful, need to expand the product range. After Apple's business over computers, MP3 music player, music, iPhone and iPad tablet PC smart phones and other fields.android 2.2 tablet In 2007, in order to reflect the company's newer, more broad perspective, Steve Jobs will be the company's name from the original "Apple Computer" changed to "Apple."

4 ways across the barriersOther retailers may not be able to view the correct positioning of Apple products, Steve Jobs found a way to store self-experience. touch screen android tablet pc Currently, the Apple store experience around the world, it has become a huge success the computer retail industry to follow suit of the goal.

5 Jobs guide consumer demand is not dependent on consumer demand for information feedback results, android 2.2 tablet but they do not know what they want, when timely guide to tell what they lack, but Apple can fully satisfy.